About
Actually it was 1994 when I launched my first web site – not as a commercial exercise but so that I would never have to have a brochure printed again. And from that day onward my business cards only had to display my contact information, including my web site.
I remember how aghast my colleagues were when I told them that if people could not figure out how to find my web site – I did not want them as a client. Was I using 20/20 foresight or was I just too cheap to keep having new brochures and business cards printed? The truth was a few years in coming.
Since 1998 my web site has been take more seriously as a marketing and business communication piece. In the beginning it was a brochure – today it is an interactive collaboration between you and me.
For three decades I helped successful family businesses develop an atmosphere of shared goals and address the challenges characteristically faced when they are planning for the future of their business – beyond the current managing generation.
It occurred to me that I could provide access to the lessons I have learned, my observations based on decades working with business owners, and my perspectives from those experiences through articles posted here.
In the beginning this was my ‘personal’ blog consisting of my personal opinions and observations. Later it made sense to publish articles of others – especially in marketing related areas, until now.
Today the purpose of my blog is to share some of my ideas, opinions and experiences, the things I have done right during my career as a consultant to family businesses.
I have boxes of notes and a couple of file cabinets full of experiences that I’ll be sharing. It will take a lot of posts to convert these experiences into transferable ideas and actionable strategies you can use if you want to.
In addition I will tell you where I have made mistakes (those are etched in my memory – no file cabinet could hold them all) so you can learn from my experiences, without having to repeat them. And I’ll tell you about the tools I am using every day.
There are also articles written by others that add to the discussion and provide experience and knowledge that requires additional points of view.
I really hope you will join the blog and add your comments to the various posts and articles you find here.
More to come!
Wayne Messick, Author & Publisher
Family Business Strategist & Business Coach
Certified in Workplace Conflict Resolution
New York, NY
212-501-4912
www.wdm.net
www.ibizResources.com
www.FamilyBusinessStrategies.com
