Archive for the ‘Marketing’ Category
March 10th, 2010 | 
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John Richard Pilger is an Australian journalist and documentary maker. He has twice won Britain’s Journalist of the Year Award, and his documentaries have received academy awards in Britain and the US.
Thank You to…
Wakeymedia2
http://www.youtube.com/user/Wakeymedia2
Duration : 0:5:28
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Entrepreneurs explain successful marketing techniques
Duration : 0:12:42
Primeira parte de um desenho explicativo sobre o que é marketing. Conheça a historia da Vila da Montanha de Pedra, e a descoberta do marketing de forma simples e bem explicativa.
Duration : 0:7:24
http://www.45n5.com/ It’s day 1 and you are planning your affilaite site, what parts do you need to build?
Duration : 0:5:36
[Recorded November 20, 2009]
Ever since the launch of the 4004 microprocessor in 1971, AMD, IBM, Intel, MIPS, Motorola, National, Sun, Texas Instruments, Zilog and many other major corporations have fought epic marketing wars to establish their chips as the engines of choice for multiple generations of computers.
There were battles over technical specifications, performance benchmarks, software architectures, RISC, 32 bits, and much more. Over the years, the fight shifted from one for hardware design engineers hearts and minds to a battle for those of the computer companies CEOs’, and ultimately, for those of the consumers themselves. This combative environment drove the evolution of spec-based to brand-based microprocessor marketing.
This panel discussion focuses on how the marketing of microprocessors changed as the semiconductor industry grew at unprecedented rates during the 1970s thru the 1990s. Learn about the events and the decisions that shaped the both the semiconductor and computing industries. Wonder at how annual chip marketing budgets ballooned from $100,000 to over $1Billion in less than 20 years.
The panelists and moderator for this session were all protagonists in these microprocessor marketing wars at three of the major players: AMD, Intel and Motorola. – Jack Browne: Hi End Microprocessor Marketing Manager, Motorola, 1981-1992
- Dave House: Intel SVP – General Mgr, Microprocessor business, 1978-81, 1982-91
- Claude Leglise: Intel 8086-8088-286-386-486 Marketing Manager, 1982-1990
- Melissa Rey: Intel Senior Marketing Communications Manager, Intel X86 (8086
through the 386) communication programs. 1978-1988
- Moderated by David Laws: AMD (1975-1986) VP, Business Development
Major funding for the CHM Salute to the Semiconductor program is generously provided by Gordon and Betty Moore Foundation and Intel Corporation.
Duration : 0:59:52
