Small Business Marketing » Small Business

Strategic Planning for Your Business in Five Minutes or Less

admin — Mon, 01 Mar 2010 17:47:18 +0000

http://www.selfgrowth.com

SelfGrowth.com founder David Riklan explains the concepts behind strategic planning for small businesses.

Donna Price is the Official Guide to Strategic Planning – learn more about her company by going to http://www.compassroseconsulting.com/

http://www.selfgrowth.com

Duration : 0:4:32

Your Corporation’s Strategic Marketing Squad

admin — Mon, 19 Sep 2011 08:14:00 +0000

Now I am not stupid, I know there isn’t a strategic marketing team, a strategic planning team, and for that matter a strategic anything team. I’m sure that everybody inside your company is far too focused accomplishing what has got to be accomplished today to show up at another meeting or be happy about being put on yet another committee.

In all reality, even if you suspected a strategic management or strategic marketing team made sense – it is likely you would not know how to put one together. And you won’t be likely to unearth any one around the company who knows much more about it than you.

A strategic marketing team, like a wide range of other functional groups does not need to be complex to establish and run as that. Plus it isn’t going to call for anyone’s time and effort over a sustained basis, than yours.

Who are able to you get to be on your strategic marketing team? Who ought to be actively involved in the process and who can be counted on to provide the resources and points of views you need?

From the get go consider 3 to 5 business owners from within your industry, people whose companies are well outside of your marketing areas. Ideally some participants would be like you, others older with more knowledge, and some younger with fresh perspectives.

Getting these individuals on board could take just a little arm twisting, however when you promise to be on their strategic marketing team they’ll probably agree to jump in with you.

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Influenced by their particular experiences they are going to produce suggestions to help you get started on your strategic marketing – and you’ll reciprocate. They’re going to ask daunting questions and supply welcome along with uncomfortable responses from their perspectives. Their feedback will include shared experiences, industry knowledge and also totally different methods that have worked productively for them.

Competent business leaders understand that every time you make better judgements you will get far better results, and that their best decisions are those made in partnership with people whose success they admire and whose feedback they trust. It is universally true that whenever we harness to power of our colleagues, we make smarter judgements which can be the steps to higher profits.

To begin the first, of many, strategic team sessions, you’ll be identifying specifically what you want to accomplish. You must be able to look down the road, beyond today’s fires, and picture a target that is both far enough to be attainable – this takes time you know, yet close enough to be important. These are strategic sessions not crisis identification and management – and yet there should be a level of urgency in the process or nothing will get done.

And from the start you should communicate openly to your group of peers, detailing clearly how the results achieved will be measured. Be prepared for some meaningful discussions around this process, accurately identifying and agreeing on your targets, benchmarks and the definition of success in advance is critical to keeping the process moving forward and on track.

If these matters aren’t definitely decided in advance the resulting excuse making will destroy your integrity with your peers and take away the momentum from the process.

As the strategies evolve and you take the results back to your company watch out for the agenda’s, hidden and otherwise of your staff. Every decision steps on somebody’s toes, at least a tiny bit and unless they are universally willing to set aside their internal issues and get together on the big picture, they can stop your progress dead in its tracks.

Every manager, supervisor, and employee has concerns about how these plans will effect them. Such things as cash flow, profitability, market share, employee satisfaction, and many other things will be impacted by the final decisions you and your strategic marketing team make. Be sensitive to their concerns and comments, Your people from the loading dock to the Board room must be 100% on board or all your strategic marketing team’s efforts will be a waste of time.

You and the strategic advisory team of your peers must consider how each element of your strategic marketing plan impacts your organization. This is an never ending story – your peer to peer strategic advisory team will meet continually. The topics discussed in these strategy sessions will expand to every area of your organization, creating a very real teams of advocates who will help you focus on your continued future.

A peer to peer collaboration process removes the number one problem faced by today’s business owners, making decisions in isolation with no one to trust to talk to, who will not hold it against them in some way.

Business owners who think strategically, plan comprehensively, and execute flawlessly will certainly outpace those who simply set goals and hope for the best. If you want to be even more successful in the future than you are today, a business to business mastermind group will show you how stay focused on what’s important to you, you family, and your business.

When we make better decisions we get better results. Business success is the result of continuously making better, more informed decisions. The best decisions are those made in collaboration with people whose success we respect and whose opinions we trust. When we harness to power of our peers, we make better decisions 100% of the time.Click here to find out how this is possible!

Promoting New Small Business Hiring through Tax Credits

admin — Mon, 01 Feb 2010 12:15:05 +0000

President Obama announces the Small Business Jobs and Wages Tax Cut that will provide a $5,000 tax credit to over a million small businesses for every new net employee they hire. January 29, 2010.

Duration : 0:13:14

Weekly Address: Working with Small Business to Drive Recovery

admin — Fri, 29 Jan 2010 03:55:04 +0000

The President restates his commitment to small business as key to economic recovery — from the Recovery Act to Financial Stability to Health Reform — and pledges more to come. October 24, 2009. (Public Domain)

Duration : 0:4:26

Small Business Tips : Small Business Bookkeeping

admin — Sat, 11 Dec 2010 21:43:21 +0000

Bookkeeping is crucial to small businesses in order to keep track of sales and profits. See the importance of bookkeeping with tips from a business consultant in this free small business video.

Expert: Daniel Diener
Contact: www.bscusa.com
Bio: Daniel Diener is a co-owner of the Business Success Center in Central Texas and has been helping businesses for over 25 years.
Filmmaker: Demand Media

Duration : 0:1:2

Problem Solving in 5 Steps A Strategic Planning Process for Home Business Entrepreneurs

admin — Wed, 01 Dec 2010 21:24:17 +0000

Learn a planning process to help you solve problems and deal with challenges in your home business. An example about recruiting new reps into your business http://www.networkmarketingsolved.com/black-belt-recruiting/2008/7/29/can-black-belt-recruiting-really-help-you-sponsor-20-new-rep.html is used to illustrate this powerful process.

Duration : 0:8:20

Talking about SEO and small business marketing

admin — Mon, 18 Oct 2010 15:59:52 +0000

These guys are starting a new SEO and small business marketing company that will be revealed next month, but here we discuss the state of search engine marketing with the founder George Revutsky of http://www.mynextcustomer.com/

Duration : 0:30:59

Putting Small Business Assistance to a Vote

admin — Thu, 02 Sep 2010 17:16:27 +0000

President Obama calls on a partisan minority to stop obstructing and allow legislation that will help small businesses grow and hire to have an up-or-down vote. August 19, 2010.

Duration : 0:4:1

Small Business Basics : How to Understand a Cash Flow Statement

admin — Tue, 17 Aug 2010 23:56:39 +0000

A cash flow statement helps people understand the health of a business by examining the operating activity, investing activity and financing activity. Present cash flow statements to potential investors or management teams with information from a small business owner in this free video on running a business.

Expert: Justyn Hornor
Contact: www.jpmgmt.com
Bio: Justyn Hornor has been a small business owner for more than nine years.

Duration : 0:4:5

Small Business Tips : How to Figure Profit & Loss

admin — Fri, 16 Jul 2010 05:50:49 +0000

To figure out profits and loses for a small business, input all income and expenses into a software program that will determine how much money has been made and how much money has been lost on expenses. Enter expenses and loses into an accounting program by considering rent, employee salaries and other business purchases to determine profits and loses with help from a businessman in this free video on small business profits.

Expert: Mike Mitchell
Contact: www.CCUSA.com
Bio: Mike Mitchell has a masters degree in education from the University of California, Los Angeles and bachelor’s degree in political science from University of California, Irvine.
Filmmaker: Paul Volniansky

Duration : 0:2:23

Small Business Marketing » Small Business

Strategic Planning for Your Business in Five Minutes or Less

Recommended Reading

Your Corporation’s Strategic Marketing Squad

Recommended Reading

Promoting New Small Business Hiring through Tax Credits

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Weekly Address: Working with Small Business to Drive Recovery

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Small Business Tips : Small Business Bookkeeping

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Problem Solving in 5 Steps A Strategic Planning Process for Home Business Entrepreneurs

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Talking about SEO and small business marketing

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Putting Small Business Assistance to a Vote

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Small Business Basics : How to Understand a Cash Flow Statement

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Small Business Tips : How to Figure Profit & Loss

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